Hi there. I’m Paula, a freelance jewellery designer and Creative director from Colombia but living in Barcelona.
I design jewellery and create beautiful stories about it so that the final product resonates with the client.
I work as a freelance doing jewellery creative direction and designs for third parties and for my own brand.
At this point, you might be asking what I can do for you?
Well, I can do lots of things! Here is a rough idea…
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After more than 15 years in the business, I can help you elaborate the creative direction and design strategy. Not all brands are the same and an accurate direction is key for the product’s success.
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I can help you with the entire design process. From sketches, technical drawings, spec sheets, to choosing the right material, colour palette and the best production solutions for the pieces.
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After analyzing the market, I can provide an expert insight in order to predict the direction of industry trends. My goal is to help you stay ahead of the trend and make informed decisions about product development, marketing strategies, and design innovations.
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After analyzing your client and direction, I can help you build a profitable marketing strategy in order to deliver the right message through the right media. From the creative process to the marketing insights, all stakeholders should be taken into account.
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After more than 15 years in the business, I can help you to find the right supplier for your project. Either if it’s luxury or fast fashion, made in Europe or outside the EU for bigger quantities. Let me help you until the end of the project and find the right partner for you.